Engagement has become a commonly used term in the employee benefits world. There are slightly varied uses and definitions of the term by different stakeholders. More than just a buzzword, “employee engagement” has also been referred to as a rebranded term for “employee satisfaction.”
The health promotion industry is responsible for some of the confusion around what “engagement” truly means. Disease management reports, for example, often indicate members “participate” in a program if they receive a mailing about it or accept a phone call, whereas “engaged” members complete a phone call related to the program and their health. This weakens the term quite a bit. The Health Enhancement Research Organization (HERO) reminds us that engagement is more than simply enrolling in programs or activities. Engagement implies that individuals participate in meaningful ways that ultimately lead to behavior change and health maintenance or improvement.
Read the full report here: UnderstandingEmployeeEngagement